APPA Board of Directors Elects Kevin Fick as Chairman of the Board

APPA Board of Directors Elects Kevin Fick as Chairman of the Board

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(Orlando, FL—April 4, 2017)— Bob Vetere, President and CEO of the American Pet Products Association (APPA), is pleased to announce Kevin Fick will serve as Chairman of the Board of Directors for the 2017-2018 term.

“Kevin has played an integral role on this Board for the past 4 years,” said Vetere. “We are confident his dedication and industry knowledge will be a great asset to the Board, the Association and ultimately our members and the entire pet industry.”        

Fick is CEO of Worldwise, Inc., an industry leader of smart, stylish, and environmentally responsible pet products and solutions. Worldwise believes that sustainable living is easier when it’s a natural choice. Brands such as SmartyKat®, TrustyPup®, Petlinks®, goDog®, Hear Doggy!®, SHERPA®, Guaranteed On-Board® and kathy ireland® Loved Ones have been constantly evolving through innovative, solution-based and proprietary product designs that make it easy and affordable for you to satisfy your pet’s most important needs. 

 “I am thrilled to be working closer with Bob and the entire APPA Board to make a difference in the industry and continue to drive the successes we’ve achieved to date,” said Fick. “We’ve already identified a number of exciting initiatives that we believe will elevate the health and care of pets, the industry and APPA members alike. “

Fick joined the APPA Board in 2013 and has over 17 years of experience in the pet industry. Prior to joining Worldwise, he worked for EK Success and Central Garden and Pet. Fick obtained his Bachelor of Science from the University of Northern Iowa. 

Chuck Latham of H & C Animal Health, will serve as Secretary/Treasurer and Bob Merar, President of Exclusively Pet, is Immediate Past President.


Tags: APPA, worldwise, kevin fick

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The American Pet Products Association (APPA) is the leading trade association serving the interests of the pet products industry since 1958.  APPA membership includes more than 1,200 pet product manufacturers, their representatives, importers and livestock suppliers representing both large corporations and growing business enterprises.  APPA's mission is to promote, develop and advance pet ownership and the pet product industry and to provide the services necessary to help its members prosper. APPA is also proud to grow and support the industry through the following initiatives: Pets Add Life (PAL), the Human Animal Bond Research Institute (HABRI), The Pet Leadership Council (PLC), the Pet Industry Joint Advisory Council (PIJAC), Bird Enjoyment and Advantage Koalition (BEAK), and the Pet Care Trust.  Visit for more information.

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Jamie Baxter
The Impetus Agency

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