FOR IMMEDIATE RELEASE:
October 28, 2010
Media Contact: Tierra Bonaldi
The Impetus Agency 775.322.4022
Human Animal Bond Research Initiative Highlighted at Petailing Leadership Conference
(Las Vegas, NV) Bob Vetere, President of the American Pet Products Association (APPA) is pleased to share a new initiative, the Human Animal Bond Research Initiative (HABRI), outlined during the Petailing 2010 Leadership Conference. Vetere will also serve as president of HABRI.
The HABRI Foundation is being formed to support federal research that will provide scientific evidence of the tremendous health benefits for humans from their relationships with their pets.
“The Founding Sponsors APPA and PETCO recognize that there is increasing research and interests of our customers across the country on issues and activities relating to the human-animal bond,” Vetere said.
HABRI will be creating a broad based coalition of organizations and entities that will create a central database of scientific research under the leadership of Dr. Alan Beck at Purdue University on the human health benefits of companion animals and educate and inform Congress of the important role that our pets play in human health.
“Over the next few weeks, we will be reaching out to a wide range of companies, education leaders and other organizations that have an interest in and support human-animal bond research. We will be actively requesting their support and leadership on these important issues,” Vetere added.
The HABRI Foundation is a positive, constructive and cost effective way to support the industry and current and future customers through substantive research, education and sharing the results of that research about our pets and how they improve our health every day.